FUNNELOLOGY 101
Since I have been introduced to Funnel few months back, my goal is now clear and all I want is just to create opportunity from what I’ve learned. There are many aspects of funnel building because building a funnel is just 20% of it, while 80% of it is more on the contents of your funnels, i.e Sales Messages and your Offer — these are crucial! But of course, along with that, Your “Hook” (Grab Attention Headlines) also plays an important role. Designing a beautiful funnel without these 80% elements, will mean nothing if you want to improve business.
I believe any businesses or even if you are a new entrepreneur, having sales funnel as part of your marketing strategy is very important. In fact, not many of us are aware about the existence of funnel. Or maybe we have been exposed to it during a purchase journey, but we just not aware of it.
The beauty of funnel (unlike website) is that once the sales happen, it doesn’t just stop there. After a customer purchases the product/service, there is another level that we can try to upsell/cross-sell our other products/services. In fact, there are many types of cross-sell/down-sell that you can craft in order to make your offer more appealing (this resulted in higher Average Cart Value, and this is what we want, right?). Customers will be lead to another upsell of the product/service which has greater value offerings. This what makes an entrepreneur has the upper-hand against other entrepreneur, who didn’t apply sales funnel in their marketing strategy. If you were to stick to this “traditional” method of purchase and go, you will end up having to find new customers, and this can be costly for you (time & money, in case you’re doing paid ads).
And for that incredible thing that funnel does, it is really mind blowing!. This can really 10x your sales if you do it correctly. And for this reason alone, I’m so “addicted” to study funnel wholeheartedly because now finally I find a platform that is not superstitious and I know (and very confident) that it can change the way entrepreneur doing business, for the BETTER!
Joining OFA is priceless!, the lesson learned and the value it gives, are so valuable that you won’t be able to get it out of your university lecture, even from your best Marketing Professor :)
Should any of you are interested to join the One Funnel Away Challenge (OFA), fell free to click this link below and you will be lead to a whole new world of Business Intelligence, inside out! And do not hesitate to buzz me if you need any info or some insights, am here for you, don’t be shy to ask !
Good luck!